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IDR303 International Business of Sport

IDR303 International Business of Sport

Course code: 
IDR303
Course name: 
International Business of Sport
Program of study: 
Bachelor i Sport Management (idrettsledelse)
Course name in Norwegian Bokmål: 
International Business of Sport
Course name in Norwegian Nynorsk: 
International Business of Sport
Campus: 
Molde
Credits: 
7.5
Level of study: 
1. syklus (bachelor)
Teaching semester: 
2016 Høst
Assessment semester: 
2016 Høst
Language of instruction: 
Engelsk
Language of examination: 
Engelsk
Language of litterature: 
Engelsk
Course content

In this course on the international business of sport students will explore:

  • The forces driving globalization, international business and sport;
  • The cultural environments facing business;
  • Types of strategy and the organization of international business;
  • Approaches to value creation: global integration versus local responsiveness;
  • Strategic positioning and branding;
  • Managing international collaborations;
  • International human resources management;
  • Research tools in international business research and analysis.
Learning outcome

Upon completion of the course the student will be able to:

  • Understand the global significance and the distinctive nature of the international business of sport;
  • Evaluate industry structure, corporate strategy and value creation in the sports and sports-related industries;
  • Identify factors affecting modes of international operation in the sports industry;
  • Analyse the major causes of cultural differences and change;
  • Explain the ideas of global integration and local responsiveness;
  • Grasp why international collaborative arrangements succeed or fail;
  • Illustrate the different ways how sport businesses can accomplish their global objectives;
  • Apply and communicate this understanding to real cases and problems using appropriate international business theories.
Working and learning activities

Lectures and seminars. The course builds on team and individual projects that aim at synthesizing knowledge and understanding.

Curriculum

Lectures are generally accompanied by PowerPoint slides, textbook chapters and required readings. Main readings are from the following course books:

  • Daniels, J.D., Radebaugh, L.H. and Sullivan, D.P. (2013) International Business. Environments and Markets, 14th ed., Harlow: Pearsons
  • Söderman, S. and Dolles, H. (2013), Handbook of Research on Sport and Business, Cheltenham: Edward Elgar

Additional readings are provided when appropriate.

Obligatorisk arbeidskravAntall arbeidskravPåkrevde arbeidskravFremmøteKommentar
Oppgave(r) JaRequiredMandatory team assignment(s) during the course, where everybody is expected to participate. The team work’s final presentation has to be presented in class. Students receiving a “Fail” on the team assignment(s) are not eligible to take the final course exam.
Obligatoriske arbeidskrav:
Mandatory coursework:Oppgave(r)
Courseworks given:
Courseworks required:Ja
Presence:Required
Comment:Mandatory team assignment(s) during the course, where everybody is expected to participate. The team work’s final presentation has to be presented in class. Students receiving a “Fail” on the team assignment(s) are not eligible to take the final course exam.
VurderingsformGrupperingVarighetVarighetstypeKarakterskalaAndelKommentarHjelpemidlerHjelpemidler
HjemmeeksamenIndividuell -Bokstavkarakter (A - F)60 Alle trykte og skrevne hjelpemidler
HjemmeeksamenGruppe -Bokstavkarakter (A - F)40 Alle trykte og skrevne hjelpemidler
Vurderinger:
Form of assessment:Hjemmeeksamen
Grouping:Individuell
Duration:
Type of duration:-
Grading scale:Bokstavkarakter (A - F)
Proportion:60
Comment:
Supported material:
Support material:Alle trykte og skrevne hjelpemidler
Form of assessment:Hjemmeeksamen
Grouping:Gruppe
Duration:
Type of duration:-
Grading scale:Bokstavkarakter (A - F)
Proportion:40
Comment:
Supported material:
Support material:Alle trykte og skrevne hjelpemidler